Do you feel like your DIY Brand is costing you clients?

Your growing business needs strategic branding & messaging.

Brand & Website Design + Copywriting for women of color-founded businesses who want to infuse your brand with cultura, authenticity, and purpose.

When you’re starting your business, it’s normal to bootstrap it all.

Let's take a trip down memory lane....

Brand design? You DIY-ed it.

Website design? You watched tons of YouTube videos, then DIY-ed it.

Website copy? You downloaded a quick freebie and wrote the copy yourself (maybe with a little help from ChatGPT).

And while your DIY brand has gotten you this far…

😍 A growing business doing what you love

😍 A community of clients you feel excited to work with and serve

😍 A business that supports YOUR lifestyle and best of all, allows you to give back to your community

But…..

You’re starting to feel the constraints of your DIY brand and how it might be impacting your business growth and attracting high-caliber clients.

As two women of color-founded business owners, we get it.

Most of us take the DIY route out of necessity because that’s been part of our upbringing – pulling together resources, working with what we have, and doing some pretty badass work with the hand we’ve been dealt.

To be honest, it’s almost like a superpower that women of color have…

Turning ‘just enough’ into something flourishing and thriving.

That’s exactly what you’ve done and we applaud you for starting from humble beginnings and turning it into a growing business!

The problem with bootstrapping and being scrappy is that we tend to rely on it…

But sometimes as we’re growing, we DO need the support to make more impact and truly step into our role as leaders with a level of expertise in our work and craft.

So instead of continuing to DIY your brand with…

Inconsistent visuals, that make you feel nervous to send folks to your website, social media channels, or any marketing materials…
DIY fatigue, making you resent the time you spend marketing and showing up for your brand and services
Outdated messaging, that doesn’t fully capture the evolution of your brand and the story and mission you have (keeping you playing small)

Now... Now... Now...

Imagine you had two brand experts working alongside and supporting you to create a brand that truly reflects…

🌟 Your expertise, knowledge, and experience in your field and industry

🌟 Your background and story, one that celebrates your identity as a women of color founder, instantly attracting your ideal clients

🌟 The evolution and continued growth of your business in a polished and personalized way

You don’t need to do it alone anymore, especially not your brand visuals, website, and website copy…

So, how about this…

If you’re currently feeling like you…

👉 Are losing clients with your DIY brand

👉 Are caught in a phase of growing pains, without true support

👉 Are ready to step forward as a leader within your industry

We’re SO excited to introduce you to a premium collaborated service:

The Brand & Website Design + Copywriting Package

For women of color-founded businesses who want to infuse your brand with cultura, authenticity, and purpose!

Elevate your brand presence with true-to-you branded visuals and copywriting that captures your personality.

This package is for businesses that have been…

Are you ready to move on from your current brand visuals and messaging to step into the next stage of your business?

If you internally said ‘yes’ – keep scrolling because we can help.

When it comes to value-packed this is the package for you!

See whats included in The Brand & Website Design + Copywriting Package

The visuals and the messaging you need

To build a legacy

Full Brand Development

→ Brand message (mission, vision, etc.)
→ Brand voice and tone
→ Logo Suite Design
→ Color Palette & Typography suite
→ 3 Branded marketing Materials
→ Brand Guidelines

Custom Website Design & Development

→ 5-6 website pages
→ Stunning and responsive design on WordPress
→ User-friendly navigation
→ SEO-Optimization for Google Ranking

Strategic Website Copywriting

→ 5-6 website pages written
→ Clear offer descriptions
→ Call-To-Action (CTA) Optimization
→ SEO-Optimization for Google Ranking

Investment

PAY IN FULL

$10k

$8.9k

DUE AT SIGNING

2 PAYMENTS OF

$5k

$4.5k

FIRST PAYMENT DUE AT SIGNING

Client Love:

In 6 weeks, you can have an upgraded brand and website…

And go from a DIY brand to one grounded in your values, personality, and cultura – represented by new visuals and cohesive messaging across all your platforms.

This package is a unique collaboration between two brand strategists who understand the importance of making an impression with your brand, while also representing your culture and personality in the business.

Our approach digs deep into your culture, brand personality, and mission, and communicates all of that through branded visuals and copy – giving you a cohesive brand identity and personality across all platforms.

the process

Here’s how it works

Our process for an elevated brand presence and website in 6 weeks:

STEP 1:

Application

Ready to elevate your brand presence and website? We’re ready when you are! APPLY HERE for our Signature Package and set up a call to see if we’re a good fit.

STEP 4:

Design and Writing

After our strategy calls, this is where the magic happens! We’ll work on drafts for you to review and share feedback on. You’ll receive these via email, so you can share edits, feedback, and comments, so we fully capture your brand.

STEP 2:

Onboarding

We found out we’re a great fit to work together! Next, we’ll send over your contract and first invoice. Once those are complete, you’ll be receiving your Onboarding materials so we dive right into strategy!

STEP 5:

Putting it Together

Finally, once all deliverables have been finalized, we’ll jump into the backend of your website and start designing and adding in your copy!

The final step is a website reveal and celebrations for your elevated brand presence and website! YAY!

STEP 3:

Strategy

During this process, we’ll have 3 separate strategy calls to discuss your brand message, brand design, and website goals. This helps us get clear on how to elevate your brand and represent it authentically through design and words.

Originally from Virginia, Cassandra now lives in Spain working with brands and business owners worldwide to help them leverage their stories, connect with their community through copywriting, and elevate their content.

Fun facts:

Fluent in EN & ES
Loves the excitement behind a rebrand
Watches movie trailers on YouTube for movies she’ll never watch IRL

Gaby is passionate about empowering women of color with a brand that feels authentic, strategic and allows them to reach the next financial milestone in their business. Gaby is originally from Bolivia, she now lives in Maryland with her husband and works with clients all over the US.